Building a successful practice means forging client relationships, understanding your brand, and sometimes delivering bad news.

To help you navigate these sometimes confusing waters, LexisNexis Canada has enlisted the help of author and Lexis Practice Advisor℠ Canada contributor Delee Fromm.


Although the importance of relationship in business development seems pretty obvious there are many factors that detract from its importance for lawyers.

To help assist you with the practical aspects of relationship building and management below are set of the who, what and how:

  • • “Who” or target audience with whom you wish to build strong relationships
  • • “What” relationships typically exist and can be achieved
  • • “How” to achieve them



 

About the Author

Delee Fromm, B.A., M.A., LL.B., LL.M.,
is both a lawyer and a psychologist. She is a former partner at McCarthy Tétrault LLP where she practised commercial real estate for 17 years. Ms. Fromm has contributed content to both Lexis Practice Advisor℠ Canada and CBA PracticeLink, and written articles for The Lawyer's Weekly. She is an expert with the Negotiation Institute in New York and a coach with the LSUC's career coaching program, and serves on the advisory board of Young Women in Law.

 

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